Online reviews are crucial to marketing your local business. BrightLocal's 2026 Local Consumer Review Survey found that 97% of consumers read reviews for local businesses, and 85% said positive reviews make …
Local SEO Strategy Tips
Local Businesses are probably aware of search engine optimization but may think it is only for big business or national companies. But with fewer viable and affordable options for advertising, local SEO …
Is there still a place for traditional PR?
For years we’ve seen social media grow from a place to get news about our friends to a place to get news about the world. When I think back to significant media events in the past, the Challenger explosion, …
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Help Drive Business Using Yelp
Most local businesses know the importance of Yelp in driving customers to their location, but they typically aren't aware of what value Yelp can add to their business. According to a 2013 study, Yelp …
Welcome to Evoke Ideas
Welcome to Evoke Strategy LLC and our blog, Evoke Ideas. The name of this blog truly encompasses everything we’re trying to do here. We see this as a place to share news, updates and perhaps most importantly, …
Is Social Media Important To Your Business?
Social media has quickly become ubiquitous and completely integrated into most people's lives. With the advent of smartphones and apps, everyone can update their status, post a tweet or share images and videos …
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