I have a confession. In the last couple of weeks I’ve found I’ve fallen prey to exactly what I advise others against – focusing only on day-to-day tasks instead of your own marketing goals. Now that’s not to …
Six on Success, Elizabeth Vocke
Today we're featuring another member of the Evoke Strategy LLC team. Elizabeth Freid Vocke is president and chief strategist, and can often be heard talking about the benefits of a clearly thought out strategic …
Is there still a place for traditional PR?
For years we’ve seen social media grow from a place to get news about our friends to a place to get news about the world. When I think back to significant media events in the past, the Challenger explosion, …
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