If you're not yet familiar, Zapier connects all your disparate web services, handling tasks that you would normally do manually. There are tons of great articles on using Zapier to help automate your …
How To Market Your Business Online
Struggling to market your local business online? We created this handy infographic to help get you started! Don't want to read the infographic? Scroll down for the summary: Get a Website - make it mobile …
The Value of Creating & Updating a Strategic Plan
As we closed out 2015 and looked forward to 2016, we took some time to assess the year behind and plan ahead. One step in looking forward was to create a new strategic marketing plan. Yes, we’re a marketing …
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Six on Success, Heather Ferrill, Ferrill Construction Company, Inc.
Heather Ferrill Building Contractor, Co-owner Ferrill Construction Company, Inc. Heather Ferrill is a native of Tampa, growing up in Brandon, Florida. She worked for years helping others succeed in business, …
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Responsive Web Design
Well, you're on this page reading about responsive design, so you probably have an inkling of what it's all about. We hope to describe responsive website design in terms that the non-developer can understand, …
Get More Online Reviews
Online reviews are crucial to marketing your local business. In a 2013 study, 79% of consumers said they trust online reviews as much as recommendations from family and friends. Getting more (positive) reviews …
Local SEO Strategy Tips
Local Businesses are probably aware of search engine optimization but may think it is only for big business or national companies. But with fewer viable and affordable options for advertising, local SEO …
Help Drive Business Using Yelp
Most local businesses know the importance of Yelp in driving customers to their location, but they typically aren't aware of what value Yelp can add to their business. According to a 2013 study, Yelp …
Welcome to Evoke Ideas
Welcome to Evoke Strategy LLC and our blog, Evoke Ideas. The name of this blog truly encompasses everything we’re trying to do here. We see this as a place to share news, updates and perhaps most importantly, …
Is Social Media Important To Your Business?
Social media has quickly become ubiquitous and completely integrated into most people's lives. With the advent of smartphones and apps, everyone can update their status, post a tweet or share images and videos …
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