Why Local Store Marketing Matters Whether you're marketing your own small business or you're a marketing professional for a large corporation, local store marketing (LSM) is a vital component of your marketing …
9 Unique Marketing Ideas for Small Businesses
Small businesses often operate with limited resources, making it crucial to maximize the impact of every marketing effort. While traditional marketing techniques are essential, exploring unique and innovative …
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Get Better Lead Generation Results
One of the biggest challenges that marketing teams face is generating quality leads that convert into sales. Whether you’re a new business or you have a well-established company, lead generation is as important …
Facebook Business News Feed Changes | How to Adapt
Facebook is overhauling their news feed and, if you rely on reaching Facebook followers from your business page, you will likely be impacted. Knowing this, we put together a plan on how to cope with these …
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B2B – Getting Leads for Your Business
Service businesses can struggle through growth periods. Without an outbound sales force, or a list of potential contacts, options are fairly limited. One company found a unique way to ramp up their inbound …
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Are You Automating With Zapier?
If you're not yet familiar, Zapier connects all your disparate web services, handling tasks that you would normally do manually. There are tons of great articles on using Zapier to help automate your …
How To Market Your Business Online
Struggling to market your local business online? We created this handy infographic to help get you started! Don't want to read the infographic? Scroll down for the summary: Get a Website - make it mobile …
The Value of Creating & Updating a Strategic Plan
As we closed out 2015 and looked forward to 2016, we took some time to assess the year behind and plan ahead. One step in looking forward was to create a new strategic marketing plan. Yes, we’re a marketing …
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Six on Success, Heather Ferrill, Ferrill Construction Company, Inc.
Heather Ferrill Building Contractor, Co-owner Ferrill Construction Company, Inc. Heather Ferrill is a native of Tampa, growing up in Brandon, Florida. She worked for years helping others succeed in business, …
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Responsive Web Design
Well, you're on this page reading about responsive design, so you probably have an inkling of what it's all about. We hope to describe responsive website design in terms that the non-developer can understand, …